Challenge
Umpqua Bank wanted to leave something memorable at the door of houses near their newest location in Pontero Hill. Ideation was challenged to come up with a small, unique item that would capture the attention of the community in Pontero Hill. The client requested an item that could easily be carried for distribution and could be produced for less than a dollar each.
Solution
Our idea was a simple “Hello”. Just like neighbors greeting one another with cookies when a new family moves in, we designed a custom paper flower seed door hang with Umpqua’s cheerful messaging. The door hang invited the recipient to come by their new Umpqua Bank store and introduce themselves.
Outcome
